Prof. Dr. BİLGE AYKOL

Yayın Ağı

Makaleler 40

1. Dynamic Capability Drivers and Performance Outcomes of Strategic Import Planning: The Moderating Role of Organizational Resources and Market Factors

Leonidou L. C., Palihawadana D., Aykol B., Nilssen F., Christodoulides P.

MANAGEMENT INTERNATIONAL REVIEW , cilt.65, ss.1-36, 2025 (SSCI, Scopus)

2. Cognitive drivers and emotional and behavioral outcomes of flow in a heritage site visit: The case of Ephesus Ancient City

Aykol B., Aksatan Kaplanseren M., Sel Z. G., İpek İ.

Consumer Behavior in Tourism and Hospitality , cilt.20, sa.3, ss.374-389, 2025 (Scopus)

3. Power dynamics, cooperation, and performance in exporter-importer relationships: The moderating role of partner incompatibility and emotion regulation

Leonidou L. C., Aykol B., Nilssen F., Christodoulides P.

INTERNATIONAL BUSINESS REVIEW , ss.1-16, 2025 (SSCI, Scopus)

4. Dynamic capabilities research in international marketing: a systematic literature review and direction for future research

Dayangan C., Aykol B.

INTERNATIONAL MARKETING REVIEW , cilt.41, sa.6, ss.1618-1672, 2024 (SSCI, Scopus) Sürdürülebilir Kalkınma

5. Research on country-of-origin perceptions: review, critical assessment, and the path forward

Samiee S., Leonidou L. C., Katsikeas C. S., AYKOL B.

JOURNAL OF INTERNATIONAL BUSINESS STUDIES , cilt.55, sa.3, ss.285-302, 2024 (SSCI, Scopus)

6. Being creative under the Covid-19 pandemic crisis: the role of effective inter-organizational relationship management

Leonidou L. C., Aykol B., Fotiadis T. A., Marinova S., Christodoulides P.

INTERNATIONAL MARKETING REVIEW , cilt.40, sa.5, ss.981-1011, 2023 (SSCI, Scopus) Sürdürülebilir Kalkınma

7. Hindrances and outcomes of social bonding in exporter-importer relationships: The moderating role of formal contracting and ethical climate

Leonidou L. C., AYKOL B., Fotiadis T. A., Christodoulides P.

INDUSTRIAL MARKETING MANAGEMENT , cilt.114, ss.1-13, 2023 (SSCI, Scopus) Sürdürülebilir Kalkınma

8. A Meta-analysis of the Antecedents and Outcomes of Consumer Foreign Country Image Perceptions: The Moderating Role of Macro-level Country Differences

Leonidou L. C., AYKOL B., Samiee S., Korfiatis N.

MANAGEMENT INTERNATIONAL REVIEW , cilt.62, sa.5, ss.741-784, 2022 (SSCI, Scopus) Sürdürülebilir Kalkınma

9. Effective Small and Medium-Sized Enterprise Import Strategy: Its Drivers, Moderators, and Outcomes

Leonidou L. C., Palihawadana D., Aykol B., Christodoulides P.

JOURNAL OF INTERNATIONAL MARKETING , cilt.30, sa.1, ss.18-39, 2022 (SSCI, Scopus) Sürdürülebilir Kalkınma

10. TV series adaptations and their repercussions on consumers: insights from two complementary qualitative analyses

AYKOL B., İPEK İ., BIÇAKCIOĞLU PEYNİRCİ N.

JOURNAL OF MARKETING MANAGEMENT , cilt.38, sa.3-4, ss.183-218, 2022 (SSCI, Scopus)

11. Unveiling the infidelity problem in exclusive manufacturer-distributor relationships: A dyadic perspective

Leonidou L. C., Aykol B., Hadjimarcou J., Palihawadana D.

PSYCHOLOGY & MARKETING , cilt.38, sa.11, ss.2122-2141, 2021 (SSCI, Scopus)

12. Enhancing International Buyer-Seller Relationship Quality and Long-Term Orientation Using Emotional Intelligence: The Moderating Role of Foreign Culture

Leonidou L. C., Aykol B., Larimo J., Kyrgidou L., Christodoulides P.

MANAGEMENT INTERNATIONAL REVIEW , cilt.61, sa.3, ss.365-402, 2021 (SSCI, Scopus)

13. Corporate Social Responsibility Response Strategies to COVID-19

Leonidou L. C., AYKOL B., Eteokleous P., Voskou A.

COVID-19 AND INTERNATIONAL BUSINESS , ss.237-256, 2021 (SSCI) Sürdürülebilir Kalkınma

14. AUTHENTICITY AS A CONTRIBUTOR TO SATISFACTION WITH ARTS EVENTS: THE MODERATING ROLE OF INVOLVEMENT

AYKOL B., AKSATAN KAPLANSEREN M., İPEK İ.

ATMOSPHERIC TURN IN CULTURE AND TOURISM: PLACE, DESIGN AND PROCESS IMPACTS ON CUSTOMER BEHAVIOUR, MARKETING AND BRANDING , cilt.16, ss.259-275, 2020 (SSCI, Scopus)

15. The Role of Exporters' Emotional Intelligence in Building Foreign Customer Relationships

Leonidou L. C., Aykol B., Fotiadis T. A., Zeriti A., Christodoulides P.

JOURNAL OF INTERNATIONAL MARKETING , cilt.27, sa.4, ss.58-80, 2019 (SSCI, Scopus) Sürdürülebilir Kalkınma

16. The Profile of Research on Exporter–Importer Relationships: A Chronological Analysis

AYKOL B.

Journal of Global Marketing , cilt.32, sa.3, ss.177-199, 2019 (Scopus)

17. The power roots and drivers of infidelity in international business relationships

Leonidou L. C., Aykol B., Spyropoulou S., Christodoulides P.

INDUSTRIAL MARKETING MANAGEMENT , cilt.78, ss.198-212, 2019 (SSCI, Scopus)

18. Exporter-importer business relationships: Past empirical research and future directions

Aykol B., Leonidou L. C.

INTERNATIONAL BUSINESS REVIEW , cilt.27, sa.5, ss.1007-1021, 2018 (SSCI, Scopus)

19. Betrayal in buyer-seller relationships: Exploring its causes, symptoms, forms, effects, and therapies

Leonidou L. C., Aykol B., Hadjimarcou J., Palihawadana D.

PSYCHOLOGY & MARKETING , cilt.35, sa.5, ss.341-356, 2018 (SSCI, Scopus)

20. Betrayal intention in exporter-importer working relationships: Drivers, outcomes, and moderating effects

Leonidou L. C., Aykol B., Fotiadis T. A., Christodoulides P.

INTERNATIONAL BUSINESS REVIEW , cilt.27, sa.1, ss.246-258, 2018 (SSCI, Scopus)

21. Flow within theatrical consumption: The relevance of authenticity

Aykol B., Aksatan Kaplanseren M., İpek İ.

JOURNAL OF CONSUMER BEHAVIOUR , cilt.16, sa.3, ss.254-264, 2017 (SSCI, Scopus) Sürdürülebilir Kalkınma

22. Antecedents and Consequences of Infidelity in Cross-Border Business Relationships

Leonidou L. C., Aykol B., Fotiadis T. A., Christodoulides P.

JOURNAL OF INTERNATIONAL MARKETING , cilt.25, sa.1, ss.46-71, 2017 (SSCI, Scopus)

23. Betrayal in international buyer-seller relationships: Its drivers and performance implications

Leonidou L. C., Aykol B., Fotiadis T. A., Christodoulides P., Zeriti A.

JOURNAL OF WORLD BUSINESS , cilt.52, sa.1, ss.28-44, 2017 (SSCI, Scopus)

24. Researching the Green Practices of Smaller Service Firms: A Theoretical, Methodological, and Empirical Assessment

Aykol B., Leonidou L. C.

JOURNAL OF SMALL BUSINESS MANAGEMENT , cilt.53, sa.4, ss.1264-1288, 2015 (SSCI, Scopus)

25. Dynamic capabilities driving an eco-based advantage and performance in global hotel chains: The moderating effect of international strategy

Leonidou L. C., Leonidou C. N., Fotiadis T. A., Aykol B.

TOURISM MANAGEMENT , cilt.50, ss.268-280, 2015 (SSCI, Scopus)

26. Exploring the theoretical foundations of the exporter-importer relationship research

Samiee S., Leonidou L. C., Aykol B.

RESEARCH HANDBOOK ON EXPORT MARKETING , ss.405-430, 2014 (SSCI)

27. Antecedents and Outcomes of Exporter-Importer Relationship Quality: Synthesis, Meta-Analysis, and Directions for Further Research

Leonidou L. C., Samiee S., Aykol B., Talias M. A.

JOURNAL OF INTERNATIONAL MARKETING , cilt.22, sa.2, ss.21-46, 2014 (SSCI, Scopus)

28. Research on the Import Activities of Firms 1960-2010 Review, Assessment, and Future Directions

Aykol B., Palihawadana D., Leonidou L. C.

MANAGEMENT INTERNATIONAL REVIEW , cilt.53, sa.2, ss.215-250, 2013 (SSCI, Scopus)

29. Akış Teorisinin Müze Ziyaretlerine Uygulanabilirliğine Dair Kavramsal Bir Model ve Araştırma Önerileri

Aykol B., Aksatan M.

Pazarlama ve Pazarlama Araştırmaları Dergisi , cilt.6, sa.12, ss.69-90, 2013 (TRDizin)

30. Setting the Theoretical Foundations of Importing Research: Past Evaluation and Future Perspectives

Aykol B., Leonidou L. C., Zeriti A.

JOURNAL OF INTERNATIONAL MARKETING , cilt.20, sa.2, ss.1-24, 2012 (SSCI, Scopus)

31. İHRACAT PAZARLAMA KARMASI KARARLARI İÇİN BİLGİ GEREKLİLİKLERİ: KURU İNCİR İHRACATÇILARI ÜZERİNDE BİR UYGULAMA

Aykol B., Tanyeri M.

Ankara Üniversitesi SBF Dergisi , cilt.66, sa.2, ss.35-71, 2011 (Hakemli Dergi)

32. AVRUPA BİRLİĞİ PAZARININ KURU İNCİR İÇİN BÖLÜMLENMESİ:ÖRNEK OLAY ANALİZİ

AYKOL B.

EGE ACADEMIC REVIEW , cilt.9, sa.2, ss.539-557, 2009 (ESCI, TRDizin)

33. Attitudes towards Purchasing from Foreign Apparel Retailers The Effects of Age and Foreign Country Visits

İLTER B., AYKOL B., ÖZGEN Ö.

EGE ACADEMIC REVIEW , sa.9/1/43-60/2009, ss.2009, 2009 (ESCI, TRDizin)

34. lise öğrencilerinin alışveriş merkezi gereksinimlerinin kano modeli ile sınıflandırılması izmir ili uygulaması

İLTER B., ÖZGEN Ö., AYKOL B.

Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi, , sa.8/2/141-162/2007, ss.2007, 2009 (Hakemli Dergi)

35. 15 19 Yaş Grubundaki Tüketiciler Alışveriş Merkezlerini Nasıl Algılıyor İzmir İlinde Bir Uygulama

İLTER B., ÖZGEN Ö., AYKOL B.

Iktisat Isletme Ve Finans , cilt.23, sa.266, ss.51-69, 2008 (Hakemli Dergi)

36. 15 19 yaş grubundaki tüketiciler alışveriş merkezlerini nasıl algılıyor İzmir ilinde bir uygulama

İLTER B., ÖZGEN Ö., AYKOL B.

İKTİSAT İŞLETME VE FİNANS DERGİSİ , sa.23/266/51-68/2008, ss.8, 2008 (Hakemli Dergi)

37. Lise Öğrencilerinin Alışveriş Merkezi Gereksinimlerinin Kano Modeli ile Sınıflandırılması İzmir İli Uygulaması

İlter B., Özgen Ö., Aykol B.

Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi , cilt.8, sa.2, ss.141-162, 2007 (TRDizin)

38. 5W s and 1H for Shopping Malls Gender Effect and Teenagers

İLTER B., ÖZGEN Ö., AYKOL B.

D.E.Ü., Sosyal Bilimler Enstitüsü Dergisi , sa.9/1/474-495/2007, ss.2007, 2007 (Hakemli Dergi)

39. High School Girls Shopping Mall Experiences Perceptions and Expectations A Qualitative Study

İLTER B., ÖZGEN Ö., AYKOL B.

EGE ACADEMIC REVIEW , cilt.6, sa.1, ss.107-120, 2006 (ESCI, TRDizin)

40. Süpermarket İmaj Kriterlerinin Değerlendirmesi İzmir İli Uygulaması

İlter B., Özgen Ö., Aykol B.

Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi , cilt.10, sa.1, ss.131-148, 2005 (Hakemli Dergi)

Hakemli Bilimsel Toplantılarda Yayımlanmış Bildiriler 41

1. Mapping Dynamic Capabilities and Performance Relationship in Exporting: A Taxonomy and Research Agenda

Dayangan C., Aykol B.

Academy of Marketing Science World Marketing Congress, Dijon, Fransa, 1 - 04 Temmuz 2025, ss.1-4, (Özet Bildiri)

2. Managing effectively hotel-travel agent relationships under an exogenous crisis: Its impact on end-customer satisfaction

Leonidou L., Aykol B., Fotiadis T., Christodoulides P.

2024 IMP Conference, Oulu, Finlandiya, 28 - 30 Ağustos 2024, ss.1, (Özet Bildiri)

3. DYNAMIC CAPABILITIES DRIVING IMPORT PLANNING EFFECTIVENESS AND PERFORMANCE CONSEQUENCES

Leonidou L. C., Palihawadana D., Aykol B., Nilssen F., Christodoulides P.

49th European International Business Academy Conference, Lisbon, Portekiz, 16 - 17 Aralık 2023, (Yayınlanmadı)

4. Dynamic Capabilities Research in International Marketing: Taxonomy and Nomological Networks of Three Pillars

Dayanğan Ç., Aykol B.

AIB 2023 Warsaw Conference, Warszawa, Polonya, 5 - 09 Temmuz 2023, ss.1, (Yayınlanmadı)

5. Power Dynamics and Social Bonding in Exporter-Importer Relationships:The Moderating Role of Emotion Regulation

Leonidou L. C., Aykol B., Nilssen F., Christodoulides P.

Academy of Marketing 2023 Conference, Birmingham, İngiltere, 3 - 06 Temmuz 2023, (Yayınlanmadı)

6. A systematic review of dynamic capabilities research in international marketing: Methodology, theory and nomological network

Dayanğan Ç., Aykol B.

2023 EMAC Annual Conference, Odense, Danimarka, 23 - 26 Mayıs 2023, (Özet Bildiri)

7. Emotional intelligence, power dynamics, and long-term orientation in exporter-importer relationships: The moderating role of interdependence and incompatibility

Leonidou L. C., Aykol B., Christodoulides P.

CIMaR 29th Annual Conference, Bodo, Norveç, 20 - 23 Haziran 2022, (Yayınlanmadı)

8. Six Decades of Research on Consumer Country-of-Origin Perceptions: A Critical Review

Leonidou L. C., Samiee S., Katsikeas C. S., Aykol B.

AMA Global Marketing SIG 2022 Conference, Hania, Yunanistan, 31 Mayıs - 03 Haziran 2022, (Yayınlanmadı)

9. Boosting Inter-Organizational Creativity in the Hotel Industry During the Coronavirus Crisis: The Role of Relational Factors

Leonidou L. C., Aykol B., Fotiadis T. A., Marinova S., Christodoulides P.

AMA Global Marketing SIG 2022 Conference, Hania, Yunanistan, 31 Mayıs - 03 Haziran 2022, (Yayınlanmadı) Sürdürülebilir Kalkınma

10. THE ROLE OF ORGANIZATIONAL CAPABILITIES IN DRIVING STRATEGIC IMPORT PLANNING EFFECTIVENESS: PERFORMANCE CONSEQUENCES

Leonidou L. C., Palihawadana D., Aykol B., Christodoulides P.

35th IMP Conference, Paris, Fransa, 27 - 30 Ağustos 2019, ss.1-9, (Tam Metin Bildiri)

11. Exporters’ use of emotional intelligence to sustain quality relationships with foreign customers

Leonidou L. C., Aykol B., Larimo J., Kyrgidou L., Christodoulides P.

15th Vaasa Conference on International Business, Vaasa, Finlandiya, 19 - 21 Ağustos 2019, ss.41, (Özet Bildiri)

12. Antecedents and outcomes of import strategy: The moderating role of competitive intensity and strategic pro-activeness

Leonidou L. C., Palihawadana D., Aykol B., Christodoulides P.

34th IMP-conference, Amparai, Sri Lanka, 2 - 05 Aralık 2018, ss.1-11, (Tam Metin Bildiri)

13. Infidelity in inter-organizational marketing relationships: An application of the marital metaphor

Leonidou L. C., Aykol B., Hadjimarcou J., Palihawadana D.

34th Annual Industrial Marketing Purchasing Conference, Marseille, Fransa, 4 - 07 Eylül 2018, ss.1-8, (Tam Metin Bildiri)

14. A meta-analysis of power in buyer-seller relationships

Leonidou L. C., Katsikeas C. S., Aykol B., Korfiatis N.

21st Academy of Marketing Science World Marketing Congress, Porto, Portekiz, 27 - 29 Haziran 2018, (Özet Bildiri)

15. A meta-analysis of the link between power, conflict, opportunism, and satisfaction in business-to-business relationships

Leonidou L. C., Aykol B., Korfiatis N.

47th EMAC Conference, Glasgow, Birleşik Krallık, 29 Mayıs - 01 Haziran 2018, (Özet Bildiri)

16. Antecedents and outcomes of consumer country-of-origin perceptions: A meta-analysis

Leonidou L. C., Samiee S., Aykol B., Korfiatis N.

AMA Global Marketing SIG Conference, Zakinthos, Yunanistan, 21 - 23 Mayıs 2018, (Yayınlanmadı)

17. TV Series Adaptations and Their Repercussions on Consumers: A Qualitative Analysis

Aykol B., İpek İ., Bıçakcıoğlu N.

AMA Global Marketing SIG Conference (2018), Zakinthos, Yunanistan, 21 - 23 Mayıs 2018, (Yayınlanmadı)

18. Forty years of research on exporter-importer relationships: A review

Aykol B., Leonidou L. C.

AMA Global Marketing SIG Conference, Zakinthos, Yunanistan, 21 - 23 Mayıs 2018, (Yayınlanmadı)

19. How Does Authenticity Influence The Tourist Flow State? An Empirical Study within a Heritage Visit Context

AYKOL B., AKSATAN M., SEL Z. G., İPEK İ.

22. Pazarlama Kongresi, Trabzon, Türkiye, 28 - 30 Eylül 2017, ss.237-241, (Özet Bildiri)

20. Betrayal dynamics in buyer-seller relationships

Leonidou L. C., AYKOL B., Hadjimarcou J., Palihawadana D.

33rd IMP-conference, Malezya, 5 - 08 Eylül 2017, (Özet Bildiri)

21. The role of emotional intelligence in reducing infidelity incidents in exporter-importer relationships

Leonidou L. C., Aykol B., Larimo J., Christodoulides P.

26th Annual CIMaR Conference Consortium for International Marketing Research, Florence, İtalya, 20 - 23 Temmuz 2017, (Yayınlanmadı)

22. Emotional intelligence as a facilitator of long‐term orientation in exporter‐importer relationships

Leonidou L. C., Aykol B., Fotiadis T., Christodoulides P.

Academy of Marketing Conference, Leeds, İngiltere, 3 - 06 Temmuz 2017, (Özet Bildiri)

23. Examining the interplay between the dark side and the bright side of the exporter-importer relationship: performance implications

Leonidou L. C., Aykol B., Christodoulides P.

EMAC 2017 Conference, Groningen, Hollanda, 23 - 26 Mayıs 2017, (Özet Bildiri)

24. Betrayal Intention in International BusinessRelationships: Temporal and ContractualModerating Effects (An Abstract)

Leonidou L. C., Aykol B., Fotiadis T. A., Christodoulides P.

19th Academy of Marketing Science World Marketing Congress, Paris, Fransa, 19 - 23 Temmuz 2016, ss.37, (Özet Bildiri)

25. Audience in Flow: The Role of Authenticity(An Extended Abstract)

Aykol B., Aksatan M., İpek İ.

19th Academy of Marketing Science World Marketing Congress, Paris, Fransa, 19 - 23 Temmuz 2016, ss.519-524, (Özet Bildiri)

26. Kültürel Miras Alanı Ziyaretinde Kaçış Ziyaretçilerin Eğitim ve Kaçış Deneyimlerinin Etkileri

Aykol B., Aksatan M., Sel Z. G., İpek İ.

21. Pazarlama Kongresi, Kütahya, Türkiye, 6 - 08 Ekim 2016, cilt.2, ss.493-497, (Özet Bildiri)

27. Deneyimsel Bir Ürünün Kültürel Uyarlaması Türkiye deki Amerikan Televizyon Dizileri Üzerine Bir Vaka Çalışması

Aykol B., İpek İ., Aşkın N.

21. Pazarlama Kongresi, Kütahya, Türkiye, 6 - 08 Ekim 2016, cilt.2, ss.554-557, (Özet Bildiri)

28. Education but not familiarity enhances flow in heritage attraction Results from a study in Ephesus

Aykol B., Aksatan M., Sel Z. G., İpek İ.

6th International Conference on Tourism Management and Tourism Related Issues, Krakow, Polonya, 22 - 23 Eylül 2016, (Tam Metin Bildiri)

29. The role of exercised power in causing infidelity in international buyer seller relationships

Leonidou L. C., Aykol B., Katsikeas C. S., Christodoulides P.

32nd Annual IMP Conference, Poznan, Polonya, 30 Ağustos - 03 Eylül 2016, ss.50, (Özet Bildiri)

30. Audience in Flow The Role of Authenticity

Aykol B., Aksatan M., İpek İ.

19th AMS World Marketing Congress, Paris, Fransa, 19 - 23 Temmuz 2016, ss.519-524, (Özet Bildiri)

31. Drivers and outcomes of macro and micro country image

Samiee S., Aykol B., Leonidou L. C., Fotiadis T. A., Christodoulides P.

EMAC2016, Oslo, Norveç, 24 - 27 Mayıs 2016, ss.135, (Özet Bildiri)

32. Adaptation from an advanced economy to an emerging market The case of American TV series in Turkey

Aykol B., İpek İ., Bıçakcıoğlu N.

EMAC 2016, Oslo, Norveç, 24 - 27 Mayıs 2016, ss.75, (Tam Metin Bildiri)

33. Fifty Years of Empirical Research on Country-of-Origin Effects on Consumer Behavior: A Meta-Analysis

Samiee S., Leonidou L. C., Aykol B., Stottinger B., Christodoulides P.

18th Academy-of-Marketing-Science (AMS) World Marketing Congress, Bari, İtalya, 14 - 18 Temmuz 2015, ss.505-510, (Tam Metin Bildiri)

34. Betrayal in international buyer seller relationships Its drivers and outcomes

Leonidou L. C., Aykol B., Fotiadis T. A., Christodoulides P.

31st IMP Conference, Kolding, Danimarka, 25 - 29 Ağustos 2015, (Tam Metin Bildiri)

35. Antecedents and outcomes of infidelity in exporter importer business relationships

Leonidou L. C., AYKOL B., Fotiadis T. A., Christodoulides P.

Academy of Marketing 2015 Conference, 7 - 09 Temmuz 2015, (Tam Metin Bildiri)

36. Behavioral Aspects of Buyer Seller Working Relationship A Meta Analysis

Leonidou L. C., Aykol B., Medlin C., Talias M. A.

2015 AMA Winter Marketing Educators’ Conference, Texas, Amerika Birleşik Devletleri, 13 - 15 Şubat 2015, (Tam Metin Bildiri)

37. Drivers and outcomes of exercised power in buyer seller relationships A meta analysis

Leonidou L. C., Aykol B., Lindsay V., Katsikeas C. S., Talias M.

30th IMP Conference, Bordeaux, Fransa, 4 - 06 Eylül 2014, (Tam Metin Bildiri)

38. Behavioral aspects of the exporter ımporter working relationship A meta analysis

Leonidou L. C., Samiee S., Aykol B., Talias M. A.

Academy of International Business 2013 Conference, İstanbul, Türkiye, 3 - 06 Temmuz 2013, (Özet Bildiri)

39. Attitudes Intentions and Behavior of Turkish Consumers towards International Apparel Retailers The Effect of Consumer Ethnocentrism Foreign Language Skills and Visits to Foreign Countries

İlter B., Özgen Ö., Aykol B.

15th Recent Advances in Retailing and Services Science Conference, Zagreb, Hırvatistan, 14 - 17 Temmuz 2008, ss.96, (Tam Metin Bildiri)

40. Lise Öğrencilerinin Alışveriş Merkezi Gereksinimlerinin Kano Modeli ile Sınıflandırılması İzmir İli Uygulaması

İlter B., Özgen Ö., Aykol B.

12. Ulusal Pazarlama Kongresi, Sakarya, Türkiye, 18 - 20 Ekim 2007, ss.15-36, (Tam Metin Bildiri)

41. Kuru İncir İçin Avrupa Birliği Pazarının Bölümlenmesi Örnek Olay Analizi

Aykol B.

10. Ulusal Pazarlama Kongresi, Gazimagusa, Kıbrıs (Kktc), 16 - 19 Kasım 2005, (Tam Metin Bildiri)

Kitaplar 7

1. Managing Business Relationships in the Hospitality Industry Under an Exogenous Crisis Situation

Leonidou L. C., Aykol B., Rossides N.

Global Challenges and Uncertainty in Tourism and Hospitality, Daisy Xuefeng Fan,Leonidas Efthymiou,Alkis Thrassou,Demetris Vrontis, Editör, Springer, London/Berlin , Zürich, ss.133-158, 2025

2. Corporate social responsibility response strategies to COVID-19

Leonidou L. C., Aykol B., Eteokleous P., Voskou A.

Covid-19 and International Business: Change of Era, M. Marinov,S. Marinova, Editör, Routledge, London/New York , New York, ss.237-256, 2021 Sürdürülebilir Kalkınma

3. Internal and external drivers of an ethical international marketing strategy: Implications on reputational advantage and performance

Leonidou L. C., Aykol B., Eteokleous P.

The SAGE Handbook of Marketing Ethics, L. Eagle,S. Dahl.,P. de Pelsmacker,R. Taylor, Editör, Sage, London/New Delhi , London, ss.20-40, 2021

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641

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1450

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