Betrayal Intention in International BusinessRelationships: Temporal and ContractualModerating Effects (An Abstract)


Leonidou L. C., Aykol B., Fotiadis T. A., Christodoulides P.

19th Academy of Marketing Science World Marketing Congress, Paris, France, 19 - 23 July 2016, pp.37, (Summary Text)

  • Publication Type: Conference Paper / Summary Text
  • Doi Number: 10.1007/978-3-319-47331-4_7
  • City: Paris
  • Country: France
  • Page Numbers: pp.37
  • Dokuz Eylül University Affiliated: Yes