Audience in Flow The Role of Authenticity


Aykol B., Aksatan M., İpek İ.

19th AMS World Marketing Congress, Paris, France, 19 - 23 July 2016, pp.519-524

  • Publication Type: Conference Paper / Summary Text
  • City: Paris
  • Country: France
  • Page Numbers: pp.519-524
  • Dokuz Eylül University Affiliated: Yes