Metrics
Publication
63
Open Access
1
UN Sustainable Development Goals
Education
2024 - 2024
2024 - 2024Post Doctorate
University of Leicester, School of Business, England
2013 - 2017
2013 - 2017Doctorate
Dokuz Eylul University, Sosyal Bilimler Enstitüsü, İngilizce İşletme Yönetimi (Dr), Turkey
2011 - 2013
2011 - 2013Postgraduate
Middle East Technical University, Graduate School Of Social Sciences, İşletme (Yl) (Tezli), Turkey
2008 - 2011
2008 - 2011Undergraduate Double Major
Izmir University Of Economics, Faculty Of Economıcs And Admınıstratıve Scıences, Lojistik Yönetimi Pr., Turkey
2006 - 2011
2006 - 2011Undergraduate
Izmir University Of Economics, Faculty Of Economıcs And Admınıstratıve Scıences, İşletme Pr., Turkey
Dissertations
2017
2017Doctorate
Institutional and resource-based antecedents of export performance: The mediating role of export market orientation
Dokuz Eylul University, Sosyal Bilimler Enstitüsü, İngilizce İşletme Yönetimi (Dr)
2013
2013Postgraduate
The antecedents of private label product purchasing intentions: an experimental analysis
Middle East Technical University, Sosyal Bilimler Enstitüsü, İşletme (Yl) (Tezli)
Foreign Languages
C1 Advanced
C1 AdvancedEnglish
Research Areas
Avesis Research Areas:
Marketing, Import-Export, Strategic Marketing and Brand Management
WoS Research Areas:
Social Sciences (Soc)
Research Areas Based on Academic Activities
Avesis Research Areas
WoS Research Areas
Scopus Research Areas
Academic Positions
2023 - Present
2023 - PresentAssociate Professor
Dokuz Eylul University, İşletme Fakültesi, İngilizce İşletme Bölümü
2017 - 2023
2017 - 2023Research Assistant PhD
Dokuz Eylul University, İşletme Fakültesi, İngilizce İşletme Bölümü
2017 - 2017
2017 - 2017Research Assistant
Dokuz Eylul University, İşletme Fakültesi, İngilizce İşletme Bölümü
2013 - 2017
2013 - 2017Research Assistant
Dokuz Eylul University, Sosyal Bilimler Enstitüsü
2012 - 2013
2012 - 2013Research Assistant
Middle East Technical University, Faculty Of Economic And Administrative Sciences, Department Of Business Administration
Managerial Experience
2019 - 2022
2019 - 2022Erasmus Program Institutional Coordinator
Dokuz Eylul University
Courses
Articles
All (27)
SCI-E, SSCI, AHCI (13)
SCI-E, SSCI, AHCI, ESCI (18)
ESCI (5)
Scopus (19)
TRDizin (5)
Other Publications (3)
2026
20261. Revisiting export market orientation dimensions in a non-Western context: Contingent effects of channel centralization and environmental uncertainty
Ishii R., İPEK İ., Kikumori M.
International Business Review , vol.35, no.5, 2026 (SSCI, Scopus)
2026
20262. Green business strategies of MNEs: a systematic review and the path forward
İPEK İ.
Review of International Business and Strategy , 2026 (Scopus)
2025
20253. Cognitive drivers and emotional and behavioral outcomes of flow in a heritage site visit: the case of Ephesus Ancient City
AYKOL B., AKSATAN KAPLANSEREN M., SEL Z. G., İPEK İ.
Consumer Behavior in Tourism and Hospitality , vol.20, no.3, pp.374-389, 2025 (Scopus)
2025
20254. Value destruction: the ugly side of virtual agents
Mostafa R. B., AYKOL B., İPEK İ.
JOURNAL OF SERVICES MARKETING , pp.1-16, 2025 (SSCI, Scopus)
2023
20235. A meta-analysis on entrepreneurial orientation in the export context
HIZARCI A. K., Bicakcioglu-Peynirci N., İPEK İ.
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING
, vol.38, no.5, pp.1163-1175, 2023 (SSCI, Scopus)
2023
20236. A meta-analytic synthesis of how market and entrepreneurial orientation contribute to export performance: Do home country institutions matter?
İPEK İ., Bicakcioglu-Peynirci N., Hizarci A. K.
INDUSTRIAL MARKETING MANAGEMENT
, vol.108, pp.1-22, 2023 (SSCI, Scopus)
2022
20227. Antecedents of Private-Label Brand Purchase Intention: An Experimental Analysis
İpek İ., Yılmaz C.
JOURNAL OF INTERNATIONAL CONSUMER MARKETING , vol.34, no.4, pp.435-449, 2022 (ESCI, Scopus)
2022
20228. A META-ANALYTIC REVIEW ON ANTECEDENTS OF GREEN PRODUCT PURCHASE INTENTION: AN EXTENDED TPB APPROACH
İPEK İ., DEMIREL B., İLTER B., KANDEMİR E. K.
Beykoz Akademi Dergisi
, vol.10, no.1, pp.58-77, 2022 (TRDizin)
2022
20229. TV series adaptations and their repercussions on consumers: insights from two complementary qualitative analyses
AYKOL B., İPEK İ., BIÇAKCIOĞLU PEYNİRCİ N.
JOURNAL OF MARKETING MANAGEMENT , vol.38, no.3-4, pp.183-218, 2022 (SSCI, Scopus)
2021
202110. Home country institutional drivers and performance outcomes of export market orientation: the moderating role of firm resources
İpek İ., Tanyeri M.
INTERNATIONAL JOURNAL OF EMERGING MARKETS , vol.16, no.4, pp.806-836, 2021 (SSCI, Scopus)
2021
202111. The relevance of international marketing strategy to emerging-market exporting firms: from a systematic review towards a conceptual framework
İpek İ.
INTERNATIONAL MARKETING REVIEW , vol.38, no.2, pp.205-248, 2021 (SSCI, Scopus)
2021
202112. How environmental innovation influences firm performance: A meta-analytic review
Hızarcı Payne A. K., İpek İ., Kurt Gümüş G.
BUSINESS STRATEGY AND THE ENVIRONMENT
, vol.30, no.2, pp.1174-1190, 2021 (SSCI, Scopus)
2020
202013. The Influence of the Dimensions of Export Market Orientation on Export Performance: A Meta-Analysis Study
BIÇAKCIOĞLU PEYNİRCİ N., İPEK İ.
ESKISEHIR OSMANGAZI UNIVERSITESI IIBF DERGISI-ESKISEHIR OSMANGAZI UNIVERSITY JOURNAL OF ECONOMICS AND ADMINISTRATIVE SCIENCES
, vol.15, no.3, pp.1043-1060, 2020 (ESCI, TRDizin)
2020
202014. İhracat Pazar Yönelimi Boyutlarının İhracat Performansı Üzerindeki Etkisi: Bir Meta-Analiz Çalışması
BIÇAKCIOĞLU PEYNİRCİ N., İPEK İ.
ESKISEHIR OSMANGAZI UNIVERSITESI IIBF DERGISI-ESKISEHIR OSMANGAZI UNIVERSITY JOURNAL OF ECONOMICS AND ADMINISTRATIVE SCIENCES , vol.15, no.3, pp.1043-1060, 2020 (ESCI, TRDizin)
2020
202015. Export market orientation: An integrative review and directions for future research
İpek İ., Bıçakcıoğlu Peynirci N.
INTERNATIONAL BUSINESS REVIEW , vol.29, no.4, 2020 (SSCI, Scopus)
2020
202016. Validation of the perceived brand authenticity scale in the Turkish context
İpek İ., Duman S., Genç F., Kılıç B., Dikkaya D.
METU Studies in Development , vol.47, no.1, pp.61-81, 2020 (Peer-Reviewed Journal)
2020
202017. Nudging University Students Towards Healthy Drink Choices Through Cognitively-Oriented Nudges
İpek İ., Duman S., Akdeniz G., Göklen M.
Pazarlama ve Pazarlama Araştırmaları Dergisi
, vol.13, no.2, pp.359-378, 2020 (Peer-Reviewed Journal)
2020
202018. Export market orientation and its consequences: a meta-analytic review and assessment of contextual and measurement moderators
Bıçakcıoğlu Peynirci N., İpek İ.
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , vol.35, no.5, pp.939-954, 2020 (SSCI, Scopus)
2019
201919. Organizational learning in exporting: A bibliometric analysis and critical review of the empirical research
İpek İ.
INTERNATIONAL BUSINESS REVIEW , vol.28, no.3, pp.544-559, 2019 (SSCI, Scopus)
2019
201920. ”Marka Aşkı”na Giden Yol ”Marka Deneyimi”nden Geçiyor
İPEK İ., BIÇAKCIOĞLU PEYNİRCİ N.
EGİAD Yarın , no.61, pp.72-75, 2019 (Non Peer-Reviewed Journal)
2018
201821. Antecedents and outcomes of brand love: the mediating role of brand loyalty
Bıçakcıoğlu N., İpek İ., Bayraktaroğlu G.
Journal of Marketing Communications , vol.24, no.8, pp.863-877, 2018 (Scopus)
2018
201822. The Resource-Based View within the Export Context: An Integrative Review of Empirical Studies
İpek İ.
Journal of Global Marketing , vol.31, no.3, pp.157-179, 2018 (Scopus)
2017
201723. Flow within theatrical consumption: The relevance of authenticity
Aykol B., Aksatan Kaplanseren M., İpek İ.
JOURNAL OF CONSUMER BEHAVIOUR
, vol.16, no.3, pp.254-264, 2017 (SSCI, Scopus)
2017
201724. Impact of Islamic religiosity on materialistic values in Turkey
İlter B., Bayraktaroglu G., İpek İ.
JOURNAL OF ISLAMIC MARKETING , vol.8, no.4, pp.533-557, 2017 (ESCI, Scopus)
2016
201625. Private label usage and store loyalty: The moderating impact of shopping value
İpek İ., Askin N., İlter B.
JOURNAL OF RETAILING AND CONSUMER SERVICES
, vol.31, pp.72-79, 2016 (SSCI, Scopus)
2016
201626. İnovasyon Faaliyetlerinde Kullanıcının Yeri ve Çevrimiçi Kullanıcı İnovasyon Araçları
İlter B., Atrek B., İpek İ.
Yönetim ve Ekonomi: Celal Bayar Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi , vol.23, no.1, pp.35-56, 2016 (TRDizin)
2016
201627. The Mediating Role of Brand Love on the Relationship between Brand Experience and Brand Loyalty
Askin N., İpek İ.
EGE ACADEMIC REVIEW
, vol.16, no.1, pp.79-94, 2016 (ESCI, TRDizin)
Papers Presented at Peer-Reviewed Scientific Conferences
2026
20261. Green Export Market Orientation and New Product Success: A Cross-National Examination of Sustainable Exporting
İPEK İ., Cadogan J. W., Ishii R., KARACAY M.
2026 American Marketing Association Global Conference, Nice, France, 27 - 30 May 2026, (Summary Text)
2025
20252. Green Market Orientation in the Export Context: A Cross-National Study
İpek İ., Cadogan J., Ishıı R., Karacay M.
EMAC Fall Conference 2025, İstanbul, Turkey, 17 - 19 September 2025, pp.1-10, (Full Text)
2025
20253. Paydaş Baskıları, Yeşil İhracat Pazar Yönelimi ve Yeni Ürün Performansı: Firma Kaynaklarının Düzenleyici Etkileri
İpek İ., Ishıı R., Karacay M.
24. Uluslararası İşletmecilik Kongresi, İzmir, Turkey, 8 - 10 May 2025, pp.1, (Summary Text)
2024
20244. Green Business Strategies of MNEs: A Thematic, Theoretical, and Empirical Assessment
İpek İ.
50. Academy of International Business UK & Ireland Chapter Conference, Birmingham, England, 3 - 06 April 2024, (Full Text)
2021
20215. İhracat Girişimcilik Yönelimi ve Sonuçları: Bir Meta-Analitik Derleme
HIZARCI PAYNE A. K., BIÇAKCIOĞLU PEYNİRCİ N., İPEK İ.
PPAD 25. Pazarlama Kongresi, Ankara, Turkey, 30 June 2021, (Full Text)
2020
20206. Examining the Differences in the Relationships of the Private Label Brand Equity Dimensions across Brands and Cultures
GIRARD T., PINAR M., İPEK İ., BIÇAKCIOĞLU PEYNİRCİ N., GÜLSOY T. Y.
2020 American Marketing Association (AMA) Summer Virtual Academic Conference, Virtual, United States Of America, 18 - 20 August 2020, vol.31, pp.779-782, (Summary Text)
2019
20197. Empirical Research on Export Market Orientation: A Systematic Review and Future Directions
İPEK İ., BIÇAKCIOĞLU N.
Academy of International Business (AIB) 2019 Annual Meeting, Kopenhag, Denmark, 24 - 27 June 2019, (Full Text)
2019
20198. Export Market Orientation and Its Consequences: A Meta-Analytic Review
BIÇAKCIOĞLU N., İPEK İ.
28. Annual CIMaR Conference Consortium for International Marketing Research, Ankara, Turkey, 17 - 20 June 2019, pp.131-153, (Full Text)
2019
20199. Export Market Orientation: An Integrative Review of the Empirical Research
İPEK İ., BIÇAKCIOĞLU N.
European Marketing Academy 48. Annual Conference, Hamburg, Germany, 28 - 31 May 2019, (Summary Text)
2019
201910. İhracat Pazar Yönelimi Boyutları ve İhracat Performansı: Bir Meta-Analitik Araştırma
BIÇAKCIOĞLU N., İPEK İ.
24. PPAD Pazarlama Kongresi, Aydın, Turkey, 1 - 04 May 2019, pp.844-852, (Summary Text)
2018
201811. Antecedents of Export Performance: The Role of Institutional and Resource-Based Factors
İPEK İ., TANYERİ M.
21. Academy of Marketing Science World Marketing Congress, Porto, Portugal, 27 - 29 June 2018, pp.767-768, (Summary Text)
2018
201812. TV Series Adaptations and Their Repercussions on Consumers: A Qualitative Analysis
Aykol B., İpek İ., Bıçakcıoğlu N.
AMA Global Marketing SIG Conference (2018), Zakinthos, Greece, 21 - 23 May 2018, (Unpublished)
2018
201813. Organizational Learning and Exporting: Conceptual Issues and Future Directions
İPEK İ.
17. Uluslararası Katılımlı İşletmecilik Kongresi, İzmir, Turkey, 26 - 28 April 2018, pp.989-994, (Full Text)
2017
201714. How Does Authenticity Influence The Tourist Flow State? An Empirical Study within a Heritage Visit Context
AYKOL B., AKSATAN M., SEL Z. G., İPEK İ.
22. Pazarlama Kongresi, Trabzon, Turkey, 28 - 30 September 2017, pp.237-241, (Summary Text)
2017
201715. Measuring Consumer-Based Brand Equity for Private-Label Brands: Cross-Country Comparisons
GIRARD T., TRAPP P., İPEK İ., BIÇAKCIOĞLU N., PİNAR M.
2017 Summer American Marketing Association (AMA) Conference, San-Francisco, Costa Rica, 4 - 06 August 2017, vol.28, pp.30-31, (Summary Text)
2017
201716. The Resource-Based View in the Context of Exporting: A Literature Review and Suggestions for Further Research
İPEK İ.
European Marketing Academy 46. Annual Conference, Groningen, Netherlands, 23 - 26 May 2017, (Full Text)
2017
201717. İhracat Bağlamında Kaynak Temelli Yaklaşım Üzerine Bir Derleme Çalışması
İPEK İ.
16. Ulusal İşletmecilik Kongresi, Aydın, Turkey, 4 - 06 May 2017, pp.221-225, (Summary Text)
2017
201718. Tüketici Temelli Marka Değeri: Özel Markalı Ürünler Üzerine Bir Araştırma
BIÇAKCIOĞLU N., İPEK İ., PİNAR M., TRAPP P.
16. Ulusal İşletmecilik Kongresi, Aydın, Turkey, 4 - 06 May 2017, pp.523-528, (Summary Text)
2017
201719. Examining Purchase Shares of Private-Label Brands and Consumer Demographics: A Study in the United States and Turkey
PİNAR M., GIRARD T., BIÇAKCIOĞLU N., İPEK İ., TRAPP P.
Association of Marketing Theory and Practice (AMTP) 2017, South Carolina, Myrtle Beach, United States Of America, 23 - 25 March 2017, (Summary Text)
2016
201620. Kültürel Miras Alanı Ziyaretinde Kaçış Ziyaretçilerin Eğitim ve Kaçış Deneyimlerinin Etkileri
Aykol B., Aksatan M., Sel Z. G., İpek İ.
21. Pazarlama Kongresi, Kütahya, Turkey, 6 - 08 October 2016, vol.2, pp.493-497, (Summary Text)
2016
201621. Deneyimsel Bir Ürünün Kültürel Uyarlamasi: Türkiye’deki Amerikan Televizyon Dizileri Üzerine Bir Vaka Çalışması
AYKOL B., İPEK İ., BIÇAKCIOĞLU N.
21. Pazarlama Kongresi, Kütahya, Turkey, 6 - 08 October 2016, (Summary Text)
2016
201622. Özel Markalı Ürünlerin Tüketici Temelli Marka Değeri İki Ülkede Ampirik Bir Karşılaştırma
GIRARD T., PİNAR M., İPEK İ., AŞKIN N.
21. Pazarlama Kongresi, Kütahya, Turkey, 6 - 08 October 2016, vol.1, pp.216-222, (Summary Text)
2016
201623. Education but not familiarity enhances flow in heritage attraction Results from a study in Ephesus
Aykol B., Aksatan M., Sel Z. G., İpek İ.
6th International Conference on Tourism Management and Tourism Related Issues, Krakow, Poland, 22 - 23 September 2016, (Full Text)
2016
201624. Audience in Flow The Role of Authenticity
Aykol B., Aksatan M., İpek İ.
19th AMS World Marketing Congress, Paris, France, 19 - 23 July 2016, pp.519-524, (Summary Text)
2016
201625. Adaptation from an advanced economy to an emerging market The case of American TV series in Turkey
Aykol B., İpek İ., Bıçakcıoğlu N.
EMAC 2016, Oslo, Norway, 24 - 27 May 2016, pp.75, (Full Text)
2016
201626. Understanding Brand Love Antecedents and Consequences
AŞKIN N., İPEK İ., BAYRAKTAROĞLU A. G.
European Marketing Academy 45. Annual Conference, Oslo, Norway, 24 - 27 May 2016, (Summary Text)
2015
201527. Alışveriş Değerinin Özel Markalı Ürün Kullanımı ile Mağaza Sadakati Arasındaki İlişki Üzerindeki Moderatör Etkisi
İPEK İ., AŞKIN N., İLTER B.
20. Ulusal Pazarlama Kongresi, Eskişehir, Turkey, 10 - 13 June 2015, pp.683-695, (Full Text)
2014
201428. Marka Aşkının Marka Deneyimi ile Marka Sadakati Arasındaki İlişkiye Aracılık Etkisi
AŞKIN N., İPEK İ.
19. Ulusal Pazarlama Kongresi, Gaziantep, Turkey, 18 - 22 June 2014, pp.503-507, (Summary Text)
2013
201329. Analyzing Media’s Reflection of Toyota’s Trust Repair Efforts Using Image Restoration Theory
WASTİ PAMUKSUZ S. N., BİLİCİLER G., İPEK İ., TANRIVERDİ E. Y.
First International Network on Trust 7th Biennial Workshop, Singapore, 21 - 23 November 2013, (Full Text)
2013
201330. Media Reflection of Toyotas Trust Repair Activities: A Crisis Communication Approach
WASTİ PAMUKSUZ S. N., BİLİCİLER G., İPEK İ., TANRIVERDİ E. Y.
The Association of Japanese Business Studies 26th Annual Conference, İstanbul, Turkey, 2 - 03 July 2013, (Summary Text)
Books
2025
20251. Green Business Strategies in MNE Research: Thematic Considerations and Methodological Features
İpek İ.
in: Global Perspectives on Climate Change, Inequality, and Multinational Corporations, João Bento,Miguel M. Torres, Editor, Springer Nature Switzerland Ag, Zürich, pp.29-44, 2025
2021
20212. Meta-Analysis: Deconstructing Marketing Knowledge
İPEK İ., BIÇAKCIOĞLU PEYNİRCİ N.
in: Handbook of Research Methods for Marketing Management, Nunkoo Robin, Teeroovengadum Viraiyan, Ringle Christian M., Editor, Edward Elgar , pp.128-144, 2021
2020
20203. 12. Sorumlu Tüketim ve Üretim
İPEK İ., HIZARCI PAYNE A. K.
in: Sürdürülebilir Kalkınma Amaçları ile Kurumsal Dönüşüm, Madran Canan, Tanyeri Mustafa, Editor, Akademisyen Yayınevi, Ankara, pp.279-297, 2020
2020
20204. Sorumlu Tüketim ve Üretim
İPEK İ., HIZARCI A. K.
in: Sürdürülebilir Kalkınma Amaçları ile Kurumsal Dönüşüm, Prof. Dr. Canan Madran Prof. Dr. Mustafa Tanyeri, Editor, Akademisyen Yayınevi, pp.279-298, 2020
2020
20205. Understanding Consumer Behavior in Technology-Mediated Spaces
İpek İ.
in: Digital Transformation in Business and Society: Theory and Cases, George Babu,Paul Justin, Editor, Palgrave Macmillan, Cham, Zürich, pp.169-189, 2020
2020
20206. Authenticity as a Contributor to Satisfaction with Arts Events: The Moderating Role of Involvement
AYKOL B., AKSATAN M., İPEK İ.
in: Atmospheric Turn in Culture and Tourism: Place, Design and Process Impacts on Customer Behaviour, Marketing and Branding (Advances in Culture, Tourism and Hospitality Research, Vol. 16), Volgger Michael, Pfister Dieter, Editor, Emerald Publishing Limited, Bingley, pp.259-275, 2020
Activities in Scientific Journals
2024 - Present
2024 - PresentINTERNATIONAL MARKETING REVIEW
Committee Member
2021 - Present
2021 - PresentDokuz Eylül Üniversitesi İşletme Fakültesi Dergisi
Committee Member
2021 - Present
2021 - PresentPazarlama ve Pazarlama Araştırmaları Dergisi
Assistant Editor/Section Editor
Memberships and Roles in Scientific Organizations
2024 - 2025
2024 - 2025Academy of International Business
Member
2019 - 2021
2019 - 2021Pazarlama ve Pazarlama Araştırmaları Derneği
Member
2016 - 2020
2016 - 2020The European Marketing Academy
Member
2018 - 2019
2018 - 2019Academy of Marketing Science
Member
2017 - 2018
2017 - 2018Academy of International Business
Member
Peer Reviews in Scientific Publications
May 2026
May 2026Pazarlama ve Pazarlama Araştırmaları Dergisi
National Scientific Refreed Journal
December 2025
December 20252026 AMA Global Conference
Conference Paper (Abstract)
August 2025
August 2025EUROPEAN JOURNAL OF MARKETING
Journal Indexed in SSCI
June 2025
June 2025Pazarlama ve Pazarlama Araştırmaları Dergisi
National Scientific Refreed Journal
May 2025
May 2025EMAC Fall Conference 2025
Conference Paper (Full Text)
May 2025
May 2025TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE
Journal Indexed in SSCI
May 2025
May 2025EMAC Fall Conference 2025
Conference Paper (Full Text)
May 2025
May 2025EMAC Fall Conference 2025
Conference Paper (Full Text)
March 2025
March 2025INTERNATIONAL MARKETING REVIEW
Journal Indexed in SSCI
February 2025
February 2025Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
National Scientific Refreed Journal
January 2025
January 2025Pazarlama ve Pazarlama Araştırmaları Dergisi
National Scientific Refreed Journal
November 2024
November 2024JOURNAL OF ENGINEERING & TECHNOLOGY MANAGEMENT
Journal Indexed in SSCI
November 2024
November 2024BUSINESS STRATEGY AND THE ENVIRONMENT
Journal Indexed in SSCI
September 2024
September 2024INTERNATIONAL BUSINESS REVIEW
Journal Indexed in SSCI
August 2024
August 2024INTERNATIONAL BUSINESS REVIEW
Journal Indexed in SSCI
August 2024
August 2024JOURNAL OF CLEANER PRODUCTION
Journal Indexed in SCI-E
July 2024
July 2024INTERNATIONAL BUSINESS REVIEW
Journal Indexed in SSCI
June 2024
June 2024JOURNAL OF INTERNATIONAL MANAGEMENT
Journal Indexed in SSCI
April 2024
April 202427. Pazarlama Kongresi
Conference Paper (Full Text)
March 2024
March 2024EUROPEAN JOURNAL OF MARKETING
Journal Indexed in SSCI
February 2024
February 202450th AIB UK & Ireland Chapter Conference 2024
Conference Paper (Abstract)
February 2024
February 202450th AIB UK & Ireland Chapter Conference 2024
Conference Paper (Full Text)
January 2024
January 2024INTERNATIONAL MARKETING REVIEW
Journal Indexed in SSCI
January 2024
January 2024INTERNATIONAL BUSINESS REVIEW
Journal Indexed in SSCI
October 2023
October 2023INTERNATIONAL MARKETING REVIEW
Journal Indexed in SSCI
September 2023
September 2023BRITISH JOURNAL OF MANAGEMENT
Journal Indexed in SSCI
August 2023
August 2023EUROPEAN JOURNAL OF MARKETING
Journal Indexed in SSCI
May 2022
May 2022EUROPEAN JOURNAL OF MARKETING
Journal Indexed in SSCI
September 2021
September 2021JOURNAL OF BUSINESS RESEARCH
Journal Indexed in SSCI
September 2021
September 2021INTERNATIONAL JOURNAL OF EMERGING MARKETS
Journal Indexed in SSCI
June 2021
June 2021JOURNAL OF BUSINESS RESEARCH
Journal Indexed in SSCI
April 2021
April 2021JOURNAL OF BUSINESS RESEARCH
Journal Indexed in SSCI
April 2021
April 2021JOURNAL OF INTERNATIONAL MANAGEMENT
Journal Indexed in SSCI
March 2021
March 2021Industry 4.0 and Global Businesses: A Multidisciplinary Investigation
Chapter Scientific / Professional Book Published by Renowned Publishing Houses
March 2021
March 2021JOURNAL OF BUSINESS RESEARCH
Journal Indexed in SSCI
January 2021
January 2021JOURNAL OF BUSINESS RESEARCH
Journal Indexed in SSCI
November 2020
November 2020INTERNATIONAL BUSINESS REVIEW
Journal Indexed in SSCI
September 2020
September 2020Pazarlama ve Pazarlama Araştırmaları Dergisi
National Scientific Refreed Journal
September 2020
September 2020INTERNATIONAL JOURNAL OF CONSUMER STUDIES
Journal Indexed in SSCI
July 2020
July 2020JOURNAL OF BUSINESS RESEARCH
Journal Indexed in SSCI
March 2020
March 2020DOKUZ EYLÜL ÜNİVERSİTESİ İŞLETME FAKÜLTESİ DERGİSİ
National Scientific Refreed Journal
February 2020
February 2020INTERNATIONAL JOURNAL OF EMERGING MARKETS
Journal Indexed in SSCI
April 2019
April 2019SERVICE INDUSTRIES JOURNAL
Journal Indexed in SSCI
December 2018
December 2018Academy of International Business (AIB) 2019 Conference Annual Meeting
Conference Paper (Full Text)
December 2018
December 2018Academy of International Business (AIB) 2019 Conference Annual Meeting
Conference Paper (Full Text)
October 2018
October 2018EUROPEAN JOURNAL OF MARKETING
Journal Indexed in SSCI
October 2018
October 2018DOKUZ EYLÜL ÜNİVERSİTESİ İŞLETME FAKÜLTESİ DERGİSİ
National Scientific Refreed Journal
May 2018
May 2018International Journal of Electronic Marketing and Retailing
Other Indexed Journal
April 2018
April 2018International Journal of Electronic Marketing and Retailing
Other Indexed Journal
December 2017
December 2017Business and Management Studies: An International Journal
National Scientific Refreed Journal
March 2017
March 2017International Journal of Electronic Marketing and Retailing
Other Indexed Journal
December 2016
December 2016EUROPEAN JOURNAL OF MARKETING
Journal Indexed in SSCI
November 2016
November 2016International Journal of Electronic Marketing and Retailing
Other Indexed Journal
May 2016
May 2016International Journal of Electronic Marketing and Retailing
Other Indexed Journal
Congress and Symposium Activities
17 September 2025 - 19 September 2025
17 September 2025 - 19 September 2025EMAC Fall Conference 2025
Session Moderator
İstanbul-Turkey
Invited Talks
July 2026
July 2026International Marketing
Seminar
Augsburg Üniversitesi-Germany
April 2026
April 2026Quantitative Research Synthesis: Meta-Analysis
Seminar
Ritsumeikan Üniversitesi-Japan
April 2026
April 2026A Cross-Cultural Study on Global Consumption Orientation and Behavioural Intention to Adopt Generative AI: The Moderating Role of Consumers' Local-Global Identity
Seminar
Ritsumeikan Üniversitesi-Japan
July 2025
July 2025International Marketing
Seminar
Augsburg Üniversitesi-Germany
May 2024
May 2024Quantitative Research Synthesis: Meta-Analysis
Seminar
Heriot-Watt University-Scotland
March 2024
March 2024Quantitative Research Synthesis: Meta-Analysis
Seminar
University of Greenwich-England
June 2023
June 2023International Marketing
Seminar
Augsburg Üniversitesi-Germany
July 2022
July 2022International Marketing
Seminar
Augsburg Üniversitesi-Germany
April 2021
April 2021International Marketing
Seminar
Augsburg Üniversitesi-Germany
July 2020
July 2020International Marketing
Seminar
Augsburg Üniversitesi-Germany
June 2019
June 2019International Marketing
Seminar
Augsburg Üniversitesi-Germany
June 2018
June 2018International Marketing
Seminar
Augsburg Üniversitesi-Germany
Scholarships
2024 - 2024
2024 - 20242219 - Yurt Dışı Doktora Sonrası Araştırma Bursu
TUBITAK
2013 - 2017
2013 - 20172211-E Doğrudan Yurt İçi Doktora Burs Programı
TUBITAK
2011 - 2013
2011 - 2013