50. Academy of International Business UK & Ireland Chapter Conference, Birmingham, England, 3 - 06 April 2024
Green
business strategies of multinational
enterprises (MNEs) have witnessed an upsurge in scholarly interest mainly due
to the growing concern about environmental issues on a global basis. In this
respect, the main purpose of this study is to synthesize and encapsulate the
empirical body of research on green business strategies in the context of MNEs.
Employing a systematic literature review methodology, 65 empirical articles
published between 1995 and 2023 were subjected to content analysis with thematic
aspects and the United Nations
Sustainable Development Goals (UN SDGs), theoretical underpinnings, and
empirical issues. Despite considerable progress, the findings of the systematic
review unveil the shortcomings in the thematic distributions, the gaps
associated with the theoretical foundations, and the fragmentations covering
the empirical results, entailing additional improvements for the thrust of
research on green business strategies of MNEs to move towards maturity.