LUXURY TOURISTS: CELEBRITIES' PERSPECTIVES
TOURISTS' PERCEPTIONS AND ASSESSMENTS, vol.8, pp.43-51, 2014 (SSCI, Scopus)
- Publication Type: Article / Article
- Volume: 8
- Publication Date: 2014
- Doi Number: 10.1108/s1871-317320140000008011
- Journal Name: TOURISTS' PERCEPTIONS AND ASSESSMENTS
- Journal Indexes: Social Sciences Citation Index (SSCI), Scopus, Hospitality & Tourism Index
- Page Numbers: pp.43-51
- Keywords: Luxury tourism, snobbism, social status, conformity, hedonic value, Celebrities
- Dokuz Eylül University Affiliated: Yes
Abstract
Luxury tourism is the behaviour of a minority of travellers. Our objective is to assess how Celebrities perceive and experience tourism luxuries. Furthermore, their inner concept of luxury tourism is analysed by comparison with their everyday perception of luxury, and, finally, to understand to what extent luxury relates to outrageous spending. We interviewed 36 Portuguese Celebrities and a group comprising ordinary individuals in order to account for heterogeneity control. A mixed approach of quantitative and qualitative methods was applied in the interpretation of the interviews. The findings reveal diverse perceptions of luxury tourism by the different groups.