Branding and the Branding Process
in: Brand Cities, Kaya,M. ve Doğan,S., Editor, Detay, Ankara, pp.40-57, 2022
- Publication Type: Book Chapter / Chapter Vocational Book
- Publication Date: 2022
- Publisher: Detay
- City: Ankara
- Page Numbers: pp.40-57
- Editors: Kaya,M. ve Doğan,S., Editor
- Dokuz Eylül University Affiliated: Yes