The Effect of Country Based Image in Accurance of Brand in Cultural Destinations

KURGUN H.

PASOS. Revista de Turismo y Patrimonio Cultural., vol.8, no.3, pp.79-90, 2010 (ESCI) identifier

  • Publication Type: Article / Article
  • Volume: 8 Issue: 3
  • Publication Date: 2010
  • Doi Number: 10.25145/j.pasos.2010.08.036
  • Journal Name: PASOS. Revista de Turismo y Patrimonio Cultural.
  • Journal Indexes: Emerging Sources Citation Index (ESCI), ABI/INFORM, CAB Abstracts, Hospitality & Tourism Complete, Hospitality & Tourism Index, Directory of Open Access Journals, DIALNET
  • Page Numbers: pp.79-90
  • Keywords: Image, Brand, Country image, Destination branding, Destination image
  • Dokuz Eylül University Affiliated: Yes