Marketing expansion strategies in multinational marketing The role of e bussiness


GÖKŞEN Y., KARABACAK S., AVUNDUK H.

8 th international conference the economies of balkan and eastern europe countries in the changed world, Split, Croatia, 5 - 08 May 2016

  • Publication Type: Conference Paper / Summary Text
  • City: Split
  • Country: Croatia
  • Dokuz Eylül University Affiliated: Yes