Karataş Yücel E., Önce A. G.
in: Pazarlama Yönetimi, Mehmet Marangoz, Editor, BETA, İstanbul, pp.385-428, 2017
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Publication Type:
Book Chapter / Chapter Vocational Book
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Publication Date:
2017
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Publisher:
BETA
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City:
İstanbul
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Page Numbers:
pp.385-428
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Editors:
Mehmet Marangoz, Editor
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Dokuz Eylül University Affiliated:
Yes