Factors influencing Turkish parents' intentions towards anti-consumption of junk food


Kurşunluoğlu Yarımoğlu E., Kazançoğlu İ., Bulut Z. A.

BRITISH FOOD JOURNAL, vol.121, no.1, pp.35-53, 2019 (SCI-Expanded) identifier identifier

  • Publication Type: Article / Article
  • Volume: 121 Issue: 1
  • Publication Date: 2019
  • Doi Number: 10.1108/bfj-03-2018-0200
  • Journal Name: BRITISH FOOD JOURNAL
  • Journal Indexes: Science Citation Index Expanded (SCI-EXPANDED), Scopus
  • Page Numbers: pp.35-53
  • Keywords: Perceived risk, Theory of planned behaviour, Anti-consumption, Anticipated regret, Junk food, PERCEIVED BEHAVIORAL-CONTROL, PLANNED BEHAVIOR, ANTICIPATED REGRET, RISK PERCEPTION, EXTENDED THEORY, CUSTOMER SATISFACTION, PHYSICAL-ENVIRONMENT, CONSUMER ATTITUDES, FISH CONSUMPTION, SUBJECTIVE NORMS
  • Dokuz Eylül University Affiliated: Yes

Abstract

Purpose The purpose of this paper is to analyze parents' intentions toward the anti-consumption of junk food for their children. The paper incorporated the theory of planned behavior (TPB) using two external factors, which previously have not been investigated together.