Testing the Nonlinear Relationship Between Market Concentration and Advertising: Evidence from the Turkish Banking Industry

TURGUTLU E.

International Review of Applied Economics, vol.14, no.1, pp.37-44, 2017 (Scopus)

  • Publication Type: Article / Article
  • Volume: 14 Issue: 1
  • Publication Date: 2017
  • Journal Name: International Review of Applied Economics
  • Journal Indexes: Scopus
  • Page Numbers: pp.37-44
  • Dokuz Eylül University Affiliated: Yes