Akademik Veri Yönetim Sistemi
5th International Conference on New Horizons in Education (INTE), Paris, Fransa, 25 - 27 Haziran 2014, cilt.174, ss.1221-1228
The most strategic emphasizes on the dialogue education in Turkey- France relations are public relations campaigns, developing communication strategies and communication campaigns management giving on to dialogue education. Dialogue management perspective and the perspective of dialogue in the education of correct positioning require a strategic communication understanding. In a dialogue education project and campaign about Turkey-France relations; the mutual consensus motif creation, diversity management, intercultural communication reconciliation, social call mechanism developed for both countries and coding social call intercultural communication are important steps. Therefore, while a dialogue education modal is developing, it must be based on the strategic dialogue management vision. Social public relation campaigns that will conducted in the spirit of the strategic modal establish the basic policies for dialogue management. (C) 2015 The Authors. Published by Elsevier Ltd.