2. “Marketing and promotion challenges for an Internationally recognized university of an unrecognized country: A case of Girne American University, North Cyprus”, 6th International Conference on Services Management, Oxford Brookes University-UK, 23-25 June 2013
Emerald Emerging Markets Case Studies, vol.1, no.1, pp.25-32, 2013 (Scopus)
- Publication Type: Article / Article
- Volume: 1 Issue: 1
- Publication Date: 2013
- Journal Name: Emerald Emerging Markets Case Studies
- Journal Indexes: Scopus
- Page Numbers: pp.25-32
- Dokuz Eylül University Affiliated: No
Abstract
“Marketing and promotion challenges for an Internationally recognized university of an unrecognized country: A case of Girne American University, North Cyprus”,