Data Mining Using RFM Analysis


Birant D.

in: Knowledge-Oriented Applications in Data Mining, Kimito Funatsu, Editor, InTechOpen, London, pp.91-108, 2011

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2011
  • Publisher: InTechOpen
  • City: London
  • Page Numbers: pp.91-108
  • Editors: Kimito Funatsu, Editor
  • Dokuz Eylül University Affiliated: Yes