Determination of hedonic consumption behaviors in online shopping: An application in cosmetic industry


Thesis Type: Postgraduate

Institution Of The Thesis: Dokuz Eylül Üniversitesi, Sosyal Bilimler Enstitüsü, Turkey

Approval Date: 2019

Thesis Language: Turkish

Student: ECEM DEMİRCAN DURMUŞ

Supervisor: PINAR ÖZKAN