Service-dominant logic and supply chain management: a systematic literature review


Vural C. A.

JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, vol.32, no.8, pp.1109-1124, 2017 (SSCI) identifier identifier

  • Publication Type: Article / Review
  • Volume: 32 Issue: 8
  • Publication Date: 2017
  • Doi Number: 10.1108/jbim-06-2015-0121
  • Journal Name: JOURNAL OF BUSINESS & INDUSTRIAL MARKETING
  • Journal Indexes: Social Sciences Citation Index (SSCI), Scopus
  • Page Numbers: pp.1109-1124
  • Keywords: Value co-creation, Servitization, Business-to-business marketing, Marketing-supply chain interface
  • Dokuz Eylül University Affiliated: Yes

Abstract

Purpose - This study aims to contribute to the scholarly fields of supply chain management (SCM) and service-dominant logic (SDL) by conducting a systematic literature review on business-to-business (B2B) marketing and SCM studies.